Situation:This consultant was looking to update the company's marketing materials, as well as add information pertaining to new service offerings. Existing materials provided multiple messages, applied to multiple audiences, and needed polishing.

Solution: The Price Group helped the client focus and clarify the company's service offerings. A new corporate identity and family of marketing materials were created to better reflect the company's overall direction and more clearly articulate benefits to each specific segment. New marketing pieces were created for the added business direction of Retirement Coaching and Consulting Services. The new materials provide a fresher, more professional look, while being more clearly targeted to each segment.